Custom E-Commerce Platform
Modern e-commerce platform with 5K+ products, advanced filtering, and analytics.
A fully custom e-commerce platform replacing an outdated Magento installation — built for speed, designed for conversion, and equipped with advanced product management, order tracking, and business analytics.
The Challenge
The client's legacy Magento store was slow, difficult to maintain, and increasingly expensive to scale. Product discovery was poor and the checkout process was losing customers at every step.
Our Solution
Built a custom Laravel + Next.js platform with server-side rendering for SEO, faceted product search powered by Elasticsearch, a CMS for catalog management, Stripe checkout with saved cards, and real-time order tracking with email/SMS notifications.
Results Achieved
Successfully launched with 5,000+ products. Platform achieved a 4.8-star customer rating and a 95% repeat purchase rate — significantly up from the legacy store. All Core Web Vitals scores are green.
Tech Stack
Key Features Delivered
Every feature built to solve a specific problem and drive measurable outcomes.
Faceted Product Search
Elasticsearch-powered search with real-time filters by category, price, brand, rating, and custom attributes.
Custom CMS
Non-technical staff can manage the full product catalog, promotions, and landing pages without a developer.
Streamlined Checkout
Three-step checkout with address autocomplete, saved cards, and guest checkout — under 60 seconds end-to-end.
Order Tracking
Real-time order status with automated email/SMS notifications at every fulfillment milestone.
SEO Optimization
Server-side rendering with structured data, auto-generated sitemaps, and canonical URL handling.
Analytics & Reporting
Revenue dashboards, abandoned cart analysis, and customer lifetime value reports for the business team.
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